Video Statistics and What They Mean to You

Video Production in Raleigh Can Be Beneficial For Your Business!

Welcome back. In our last post, TigerHive Creative Group, video production in Raleigh began discussing video marketing statistics and what they mean to those that can benefit from them. Today, we are going to continue listing more statistics.

Statistics | Video Production Raleigh

  • 65% of video viewers watch more than ¾ of a video.

According to, “With retention rates for video content far outpacing those of text-based content, it’s clear that video is the preferred communication style for viewers. Marketers can embrace this trend by not only developing new video content for their audiences, but also by transforming existing text-based content into rich and engaging video content assets. Turn a data-laden report into a video infographic, create attention grabbing video invitations to promote events, and with the help of a simple voiceover, convert customer case studies into authentic, video testimonials.”

  • In an eye-mapping study of Search Engine Results Pages (SERPs), video results commanded more attention than other listings

Eye-catching elements are key when it comes to the Internet. Return results that contain video appear more appealing and more prominently, because they contain an eye-catching thumbnail image of the video. This, in turn, allows for more clicks. Search engines put an emphasis on content that engages, educates and gives users incentive to stay on a website. Videos do all of these things. Video alone, can be used to help your webpages rank higher in online searches.

For more video statistics, visit back with our experts in video production in Raleigh. We will offer a few more statistics, as well as an explanation of how they’ll benefit your business!

TigerHive Creative Group is a leader in video production in Raleigh and specializes in creating effective video content marketing for your business. Our talented team is dedicated to realizing the vision you have for your video and delivering the highest quality video production within your budget. Contact TigerHive Creative Group to get started with your personalized, results-driven video solutions for your business.

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