A Further Look at Video Statistics

Video Production in Raleigh NC Can Change Your Business in a Positive Way!

TigerHive Creative Group, video production in Raleigh NC is back with a few more statistics to share with you about videos, video marketing, and how they’re beneficial for your business. If you missed our previous posts, be sure to visit back with them, before moving on!

  • 93% of marketers use video for online marketing, sales or communications.

In today’s time, video content is the preferred content on social media and webpages according to most viewers. It’s also popular among marketers. They use videos for a variety of reasons. One of the biggest reasons they’ve turned to video is because it gives them the ability to efficiently repurpose and combine segments of existing video, to create an entirely new communication. They reach new audiences faster, as well. Marketers can take one session of video production in Raleigh NC and create multiple videos that help get their message across in the form of website content, email campaigns, and communication between their sales team and customers.

  • Video in email can boost open rates by 20% and increase click-through rates 2-3 times!

Email marketing messages are flooding inboxes every day, and now it’s more important than ever to find a way to stand out above all the rest. Video is the best way to stand out! Instead of featuring text-heavy emails, try using a simple intro paragraph followed by a video that communicates the rest of the message.

Featuring a video in the body of an email can catch the attention of a casual inbox pursuer, and increase the likelihood that they will engage with the content in the email. In addition, video gives marketers greater insight into exactly how much of their content was viewed – something that’s hard to grasp from traditional email communications.

TigerHive Creative Group | Video Production Raleigh NC

If you’ve yet to begin taking advantage of all that video production in Raleigh NC has to offer your company, be sure to contact TigerHive Creative Group soon, to make an appointment to speak with our experts. You’ll be surprised at just how much video marketing can positively change your business’s marketing efforts!

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