Trust Video Marketing in 2016!
Welcome back! In our last blog post we began talking about how effective video marketing is for businesses! Not only is it user friendly and fun, it’s also engaging and exciting for all users, regardless of their age!
Video Marketing | Event Video Production Raleigh NC
Video marketing expands your business’s reach for finding new, potential consumers. It also helps sell products and services to existing customers, as well.
Buyers have tons of sales pitches to work through when choosing a product or service to purchase. It takes time to read case studies, product info and other sales pitches. Rarely are they actually enjoyable.
Why push all this info that doesn’t engage or excite when you can create a video that offers buyers a gift? Something fun and enjoyable?
Did you know that more people are watching videos online now than ever before? It’s becoming so popular that Cisco predicts streaming videos will make up 79 percent of all Internet traffic by 2018!
70 percent, or more, of marketing professionals report that video converts better than any other marketing medium. GetResponse did a study that suggests that adding video to an email campaign can increase the click-through rates by up to 96 percent.
Compelling videos are the key to luring an audience to buy a product or service. It’s not because the video is brainwashing them into believing the message, it’s because a video helps audiences learn more, in a shorter amount of time. They’re able to engage in the info thanks to interesting, eye-catching visuals.
In addition, videos are more likely to be shared on social media, as well. Viewers who like your video will more likely tell someone else about it whether via social media or word of mouth. Text marketing doesn’t offer this, as it’s less interesting to share a written story or advertisement.
You’re able to upload marketing videos on various platforms. The following are some of the most popular:
- Your website
It’s getting to the point now that buyers are starting to expect videos from business. If you don’t have one or two on your website or social media page, it’s time to think twice about working with a Raleigh video production team!
If you’re interested in learning more about marketing videos and their popularity, be sure to visit back with us in our next blog post!
Are you considering using marketing videos to help grow your business to a more successful, profitable level? If so, contact us, today! TigerHive Creative Group specializes in creating effective video marketing for those that need a change to their marketing plan.
Event Video Production Raleigh NC
Our talented team is dedicated to realizing the vision you have for your video and delivering the highest quality event video production in Raleigh NC within your budget. Contact TigerHive Creative Group, to get started with your personalized, results-driven video solutions for your business.