Taking It All In
Raleigh NC Video Production: Taking It All In
Raleigh NC video production starts with a good script. A story that sells your product or service in a way that not only tells a story, but creates a problem within that story, answers the problem, and talks about the benefits of the solution of the problem! Sound complicated? Probably. But, it’s a bit easier when you have a professional Raleigh video production team on your side to help!
Now, the hard part is, all that has to happen within one minute if you want to keep the average online video viewer interested. In our last post, we mentioned that only a fourth of your video should be used to set up the problem. That leaves the rest of the video time for the solution and pointing out benefits of the solution.
Considering you only have one minute, two at the very most, to tell your viewer everything, it’s important to make sure you don’t cram. Remember cramming for a test? Did it actually ever work? Or, did all the information you crammed get jumbled up in your head, leaving you with a bunch of info you weren’t able to process?
If we had to guess, we’d bet that the latter happened. When you cram info into the brain, it usually get scrambled up and discarded. Whether you’re dealing with studying or trying to tell your video viewer all about your business, product, or service, cramming info in is a bad idea.
Your viewers need to be able to take it all in. They can’t do that if you’re cramming info into the video. They’ll get bored, confused, or just plain irritated that they can’t quickly learn about your product or service.
For a few more tips concerning this last most commonly made mistake when making an online video, visit back with our Raleigh NC video production team, soon! In the meantime, if you’re interested in working with us, feel free to contact us to set up a consultation! We can help you get your new marketing plan up and going by storming the online world with fun and informative marketing videos for your business!